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In its first year of operations a company produced and sold 70,000 units of Product A at a selling price of $20 per unit and 17,500 units of Product B at a selling price of $40 per unit. Additional information relating to the company’s only two products is shown below:
Product A | Product B | Total | |
---|---|---|---|
Direct materials | $ 436,300 | $ 249,000 | $ 685,300 |
Direct labor | $ 200,000 | $ 104,000 | 304,000 |
Manufacturing |
608,000 | ||
Cost of goods sold | $ 1,597,300 |
The company created an activity-based costing system that allocated its
Activity Cost Pool (and Activity Measure) | Manufacturing Overhead | Activity | ||
---|---|---|---|---|
Product A | Product B | Total | ||
Machining (machine-hours) | $ 213,500 | 90,000 | 62,500 | 152,500 |
Setups (setup hours) | 157,500 | 75 | 300 | 375 |
Product design (number of products) | 120,000 | 1 | 1 | 2 |
Other (organization-sustaining costs) | 117,000 | NA | NA | NA |
Total manufacturing overhead cost | $ 608,000 |
The company’s ABC implementation team also concluded that $50,000 and $100,000 of the company’s advertising expenses could be directly traced to Product A and Product B, respectively. The remainder of its selling and administrative expenses ($400,000) was organization-sustaining in nature.
If the company uses a traditional cost system that relies on plantwide overhead allocation based on direct labor dollars, what is the total gross margin (or product margin) earned by Product B?
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