How to interpret Priceline's method of reporting total bookings as revenue versus their agency fee. Would a higher reported revenue incline it to be more favorable towards investing? Or, would it be a moot point since the bottom line shows the company losing $102 million?

Principles of Accounting Volume 2
19th Edition
ISBN:9781947172609
Author:OpenStax
Publisher:OpenStax
Chapter11: Capital Budgeting Decisions
Section: Chapter Questions
Problem 12MC: Which of the following does nor assign a value to a business opportunity using time-value...
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How to interpret Priceline's method of
reporting total bookings as revenue versus
their agency fee. Would a higher reported
revenue incline it to be more favorable
towards investing? Or, would it be a moot
point since the bottom line shows the
company losing $102 million?
Transcribed Image Text:How to interpret Priceline's method of reporting total bookings as revenue versus their agency fee. Would a higher reported revenue incline it to be more favorable towards investing? Or, would it be a moot point since the bottom line shows the company losing $102 million?
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ISBN:
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