
ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN: 9780190931919
Author: NEWNAN
Publisher: Oxford University Press
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Transcribed Image Text:In recent years, there has been a growing trend towards healthier eating, and this has led to increased
demand for brown bread. A 2022 survey by the Hartman Group found that 62% of consumers are trying to eat
healthier, and 58% are looking for more whole grains in their diet. The following diagram illustrates the impact
of an increase in demand for brown bread. Which of the following statements is INCORRECT?
R12
R11
R10
a)
b)
Before the increase in demand, the equilibrium price is R10 and the equilibrium quantity is 900.
Owing to an increase in demand, the demand curve shifts from D to D1. At a price of R10, after the increase in
demand, the quantity demanded is 1 200 and the quantity supplied is 1 100.
At a price of R10, after the increase in demand, there is an excess demand.
A new equilibrium position is formed after the increase in demand at an equilibrium price of R12 and an
equilibrium quantity of 1 100.
I
1 000 1 100 1 200 300 Q
C)
d)
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