Give an example of a product that has undergone the four phases of the productlife cycle and has achieved stability.

'Brand parity' has become a major issue for companies. Identify three product categories in which a brand purchase is not very important. Why is the brand not important? Food, gas, and medicine Identify three product categories in which the brand is important. What brand or brands do you typically purchase in each category? Why? (Discuss phones (apple), cars (toyota), tools (black and decker)

Identify where each of the following products likely lie on a traditional Product Life Cycle. Justify each of your answers with the most current data and research you find on the Internet (e.g. sales, product development, competition, consumer feedback, etc.)   e) Soda (Coca Cola, Pepsi, Fanta, etc.)

What are some common product strategies used in the growth state for a product's life cycle? How can an organization determine when a product has entered the maturity stage of its life cycle? What are some challenges that organizations may face when trying to revive a product in the decline state of its life cycle?