following questions. • Company/Group (Describe the customer) • Verify the Problem (Define the problem) • What's the hardest part about the problem? • When was last time it happened and what is the effect? • How often does it happen? . • What, if anything, have the customer done to solve the problem? • What are the issues with the solutions they've tried? B. From the information gathered in Task 2.1-A, Answer the following: • What technological solution can you proposed to solve the problem • What role would the customer play in choosing/implementing your solution? Are there any existing ventures that related is related to the solution?
following questions. • Company/Group (Describe the customer) • Verify the Problem (Define the problem) • What's the hardest part about the problem? • When was last time it happened and what is the effect? • How often does it happen? . • What, if anything, have the customer done to solve the problem? • What are the issues with the solutions they've tried? B. From the information gathered in Task 2.1-A, Answer the following: • What technological solution can you proposed to solve the problem • What role would the customer play in choosing/implementing your solution? Are there any existing ventures that related is related to the solution?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Transcribed Image Text:Task 2.1: BUSINESS OPPORTUNITY
A. Find and interview potential customers and understand their problems. Answer the
following questions.
• Company/Group (Describe the customer)
•
Verify the Problem (Define the problem)
• What's the hardest part about the problem?
• When was last time it happened and what is the effect?
•
How often does it happen?
•
What, if anything, have the customer done to solve the problem?
• What are the issues with the solutions they've tried?
B. From the information gathered in Task 2.1-A, Answer the following:
• What technological solution can you proposed to solve the problem
• What role would the customer play in choosing/implementing your solution?
.
Are there any existing ventures that related is related to the solution?
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