Fares is the executive director at a Lebanese based chain of malls that has a department store inside each location it operates. The chain is well known in the Middle East for its vast array of products and excellent customer service. The mall enjoys a wide base of customers in the Arab world. Fares is considering operating 3 new malls in Jordan & Iraq. From a risk management point of view, they aren't willing to own any physical assets in the host countries. Accordingly, what would be the best form of international business activity to consider? * O Franchising O International management contract O Exporting Foreign Direct investment

Fares is the executive director at a Lebanese based chain of malls that has a department store inside each location it operates. The chain is well known in the Middle East for its vast array of products and excellent customer service. The mall enjoys a wide base of customers in the Arab world. Fares is considering operating 3 new malls in Jordan & Iraq. From a risk management point of view, they aren't willing to own any physical assets in the host countries. Accordingly, what would be the best form of international business activity to consider? * O Franchising O International management contract O Exporting Foreign Direct investment

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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