ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN: 9780190931919
Author: NEWNAN
Publisher: Oxford University Press
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Explain why the advertising elasticity of the market
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- Explain how each of the factors would or would not affect the price elasticity of demand for a good or service that your company (or a company for which you have an interest) produces?arrow_forwardGeorge has been selling 7,000 T-shirts per month for $7.00. When he increased the price to $9.00, he sold only 6,000 T-shirts. Which of the following best approximates the price elasticity of demand? -0.6769 -0.6154 -0.3077 -0.5538 Suppose George's marginal cost is $4 per shirt. Before the price change, George's initial price markup over marginal cost was approximately . George's desired markup is . Since George's initial markup, or actual margin, was than his desired margin, raising the price wasarrow_forwardA dog rescue operation finds when it sets its adoption fee at $140 in a month, 200 dogs are adopted, but when they drop the price to $60, 300 dogs are adopted. What does that mean about the demand elasticity in their area? Question 4 options: The elasticity of demand is 0.5 and its relatively elastic The elasticity of demand is 0.5 and its relatively inelastic none of these answers are accurate The elasticity of demand is 2 and its relatively inelastic The elasticity of demand is 2 and its relatively elasticarrow_forward
- Fill in the following table with degrees of competition, the price elasticity of demand and the implications of the degree of competition and the price elasticity on the price of the product at each stage of the product life cycle. Stages of the product life cycle Introduction Growth Maturity Decline Degree of competition Price elasticity Price of the productarrow_forwardFind the elasticity of demand when 15 water bottles are sold.arrow_forwardFacing keen competition, the University of Montreal (UM) decides to make its program more attractive by promising all undergraduates internship opportunities and job placement services before they graduate. Implementing the new services raises the operating costs and therefore the UM increases its tuition fees by 15%. As a result, student enrollment increases by 25%. Is the price elasticity of demand for UM program elastic, inelastic or indeterminate? Explain your answer.arrow_forward
- Suppose you own a bookstore. You believe that you can sell 40 copies per day of the latest John Grisham novel when the price is $35. You consider lowering the price to $25 and believe this will increase the quantity sold to 50 books per day. Compute the price elasticity of demand using the midpoint formula and these data. Predict what will happen to your revenue if you reduce your price.arrow_forwardand the cost function of the second firm is , where are all positive parameters. The demand function in this industry is where α C(q₁) = A * qu C(92) = Bq₂ (A, B, a, ß) Q = Dp (D,y)arrow_forwardcan you answer both questions? i will like your answerarrow_forward
- Explain elastic or inelastic demand in the automobile industry and how consumers respond to changes in price as a result of the elasticity.arrow_forwardA firm estimates its price elasticity of demand for poutine to be -2 and its elasticity of demand with respect to advertising to be 0.1. The firm currently charges $10 and sells 10,000 units. What will lead to a larger increase in revenue: a $2 drop in price (while keeping advertising constant) or doubling the amount of advertising (while keeping the price constant)?arrow_forwardMacmillan Learning You have been appointed head of marketing for Barry's Younique Yachts. Barry, the CEO, is interested in determining whether offering his yachts at a lower price would increase the firm's revenue. He asks you for advice. Using your knowledge of elasticity, you should tell Barry that he should increase his prices. Demand for yachts is perfectly inelastic, so a price increase will cause total revenue to increase. that he should reduce his prices. Yachts are luxury goods and therefore exhibit a high price elasticity of demand. Thus, reducing prices would increase revenue. that he should increase his prices. Demand for yachts is likely to be elastic because they are so much fun to drive. Thus, increasing prices would increase revenue. that he should reduce his prices. Yachts are a necessity and therefore have a low price elasticity of demand. Thus, reducing prices would increase revenue.arrow_forward
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