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Explain which figure is more appropriate for representing the sales data.

Explain which figure is more appropriate for representing the sales data.

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Figures 1 and 2 below report the quarterly sales (in £1000) of company XYZ for the period 2004-2019. Explain which figure is more appropriate for representing the sales data. What patterns and findings can you extrapolate from figure 1? (0001) ag 200000 180000 160000 140000 120000 1000 000 мишишини 20000 1002-10 1002-10 5002-ED 02-2006 2002-10 04-2007 8002-ED 6002-CO Q1-2010 04-2010 1102-ED Q2-2012 Q1-2013 Q4-2013 Q3-2014 Q2-2015 time 9102-ID 9102-10 2102-40 8T02-20 6102-10 Figure 1: Company XYZ sales 2004-2019 Q4-2019 Sales (in (1000) 200000 150000 100000 50000 MOOT-10 fa шиши !!! Figure 2: Company XYZ sales 2004-2019
Transcribed Image Text:Figures 1 and 2 below report the quarterly sales (in £1000) of company XYZ for the period 2004-2019. Explain which figure is more appropriate for representing the sales data. What patterns and findings can you extrapolate from figure 1? (0001) ag 200000 180000 160000 140000 120000 1000 000 мишишини 20000 1002-10 1002-10 5002-ED 02-2006 2002-10 04-2007 8002-ED 6002-CO Q1-2010 04-2010 1102-ED Q2-2012 Q1-2013 Q4-2013 Q3-2014 Q2-2015 time 9102-ID 9102-10 2102-40 8T02-20 6102-10 Figure 1: Company XYZ sales 2004-2019 Q4-2019 Sales (in (1000) 200000 150000 100000 50000 MOOT-10 fa шиши !!! Figure 2: Company XYZ sales 2004-2019
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