Q: Evaluate the challenges involved in branding.
A: Introduction : Branding is the process by which a business creates its identity and differentiates…
Q: Discuss the limitations of corporate social responsibility .
A: The investigation of an organization's impact on the economy, the environment, and society is known…
Q: What is E-Marketing and what are its various types ?
A: Introduction : E-marketing is the act of doing marketing efforts using various electronic media,…
Q: Discuss Disney's Promotion & advertising plan – utilize integrated marketing communication Media…
A: Marketing- A phrase used in business that professionals have defined in countless various ways is…
Q: scuss the following for the Ebay Company: Select a single product for your firm and set a price…
A: Multiple pricing strategy states that the marketer charges different prices for each unit as the…
Q: For Tiktok, identify the relationships that will need to be established with key suppliers of…
A: People are now using social media more than ever and the adoption speed is continuously increasing.…
Q: 27. What ethical concerns arise in applying knowledge of the perceptual process?
A: The contradiction between portraying one's brand favorably and accurately is at the heart of the…
Q: What characteristics does a leading brand should possess
A: Marketing helps the company to build customers and brand value. Marketing is a vast topic including…
Q: Define entering products. • Identify the types/categories of entering products • Provide a suitable…
A: A product can be understood as any tangible thing that has the ability to satisfy the needs and…
Q: Q.6. Segmentation is the process of: Dividing the market into homogenous groups Selecting one group…
A: Segmentation A market is segmented when it is broken into identifiable, actionable, lucrative, and…
Q: Glamour Galore is a cosmetic company that pays sales commissions based on a system that depends on…
A: Glamor Galore intends to provide customers with a wide range of products. They've come a long way to…
Q: digital marketing platforms and channels to physical channels in hotel industry
A: Marketing is the most important activity for any company along with production. This helps it to…
Q: Define in your own words the following terms: Primary market research Market positioning…
A: Primary research other than secondary research means that the data is directly collected by the…
Q: Write about the Marketing control process .
A: Introduction : Marketing control is the practice of monitoring the development of desired strategies…
Q: Discuss the following for the Ebay company. a. Identify the objective(s) of your Ad. Campaign. b.…
A: Marketing includes advertisement, pricing, digital marketing, research, personal sales, etc. It is…
Q: Summarize what our business is expecting to accomplish and include a mission statement, description…
A: With the "UNIQUE YOU '' print-on-demand service, we produce a product as it is ordered. With the…
Q: Which of the following is not how feedback occurs during interpersonal communication? A. Nodding B.…
A: Marketers undertake various promotional activities to increase their communication with their target…
Q: Trade shows are one of the most commonly used forms of consumer sales promotions. OA. True B. False
A: Please find the answer below. TRADE SHOW: A trade show is a gathering of people from the same…
Q: Executive Summary for Walmart - What is the Company Description? - Target Segment? - Competitive…
A: One of the most well-known international merchants is Walmart. The business was founded by Sam…
Q: Provide a critical evaluation of the application of key digital measurements techniques and…
A: Companies are in a better position to understand their customers and deliver them what they actually…
Q: As a Strategic Sales Manager, how can a Sales Department department that currently uses a manual…
A: Disclaimer: Since you have asked multiple question, so we will solve the first question for you. If…
Q: What is the value of research in tvl strand
A: The research process can be understood as the activity of identifying a problem, collecting…
Q: Examine critically the various techniques of Marketing control.
A: Introduction Every Marketer prepare policies and strategies to increase the sales of the product and…
Q: Discuss the benefits and features for using online application for the bakery business.
A: The organisations have entered into digital marketing to increase the reach of their operations and…
Q: QUESTION 21 The major difference between the Punctuated Equilibrium Model (PEM) and the other two…
A: Since you have posted a question with multiple sub-parts, we will solve the first three sub-parts…
Q: oes the term "business" mean
A: Business is any kind of activity that involves the exchange, and selling of products and services to…
Q: Why is the quality of your raw materials so important? food marketing
A: The concept of quality can be understood as the ability of a product or service to meet or surpass…
Q: 1. Provide an example for each of the three broad types of brands (Producer, dealer, generic). 2.…
A: Branding is an important activity for every organization. It provides recognition to the products…
Q: What are some of the challenges involved in branding ?
A: Branding is a marketing phenomenon in which an organization assigns a name, emblem, or logo that can…
Q: Would personal income, disposable income, or discretionary income be the of the greatest interest to…
A: Income is an important factor considered by marketers at various levels. It is one of the…
Q: Are there legal issues such as taxes or pending legislative considerations that could change how you…
A: Business should always understand the demand in the market and create value accordingly. This value…
Q: explain the meaning of this logo and why did you choose this logo
A: Logo helps in brand recognition and in making the firm stand out among various competitors.
Q: A company may use any or all of the mechanisms of mimetic, coercive, or normative forces to change…
A: Institutional environment are the rules and regulations which an organization has to follow inorder…
Q: Discuss the distinction between mobile e-commerce and the other types of e-commerce.
A: Electronic commerce defines all forms of business dealings carried out through electronic data…
Q: How can the firm use CRM to create customer value?
A: Disclaimer: Since you have asked multiple question, so we will solve the first question for you. If…
Q: Discuss various sampling techniques that ensure the population of the research is fully represented…
A: Samples are selected from the population by adopting a sampling technique. It is done because it is…
Q: Define the Strategy & format of the Pricing for any package which would be moving across borders for…
A: Pricing is one of the most important and powerful tool with any marketer. It helps to increase the…
Q: Which of these strategies is likely unethical: • Market spoofing by canceling orders • Trend…
A: Ethical strategies In order to determine how many products clients are likely to purchase, an…
Q: Select a product that you feel has a good product position and one that has a weak position. Justify…
A: Product or Brand positioning: Brand positioning is differentiating Yourself from others…
Q: a. State three research questions of 'the influence of brand perception on customer buying action'.…
A: Marketers undertake various types of marketing research activities to analyse the current market…
Q: Every organization is formed into an entity of some sort, and is usually done to protect individuals…
A: The term "business entity" simply refers to the manner in which a company is incorporated. Common…
Q: 23. What is a cross-promotion retail strategy? Provide two examples.
A: It is one of the highly effective marketing strategy. Cross promotion retail strategy is a great way…
Q: Zenith Inc. has designed its sales force using two principles. The first level is in organizing…
A: Many companies deploy different salesforce types into their operations to achieve their business…
Q: What functions does Marketing play with process of exchange of goods and services?
A: Introduction Marketing is the comprehensive term that include all those activities which are done by…
Q: What are the various categories of Advertising media?
A: Introduction : The word "advertising media" refers to the many advertising media channels.…
Q: What are the opportunities for brand extension ? Evalute
A: Introduction : The use of a well-known name to new product lines is known as brand extension. It's…
Q: The term “sales representative” covers a broad range of positions. A ________ is an individual whose…
A: A sales representative is a person who interacts with all the customers of the business company…
Q: 2.Identify a new consumer food or beverage product. Using the major promotion tools, design a…
A: The selected food product is Cheetos Pop mix. Cheetos are a cheese-flavored snack made of puffed…
Q: Checkers plans to open its first “dark store” later this year to support growing demand for its…
A: The two most used and most common strategies to create competitive advantage are the cost leadership…
Q: Low relative market share and high market growth rate defines a _____ type of product.
A: A BCG matrix is a model for analyzing a company's products to guide long-term strategic planning.
Please answer question attached in the image below
Step by step
Solved in 2 steps
- The Baker Company wants to develop a budget to predict how overhead costs vary with activity levels. Management is trying to decide whether direct labor hours (DLH) or units produced is the better measure of activity for the firm. Monthly data for the preceding 24 months appear in the file P13_40.xlsx. Use regression analysis to determine which measure, DLH or Units (or both), should be used for the budget. How would the regression equation be used to obtain the budget for the firms overhead costs?year quarterly sales (000 units) Q1 Q2 Q3 Q4 2016 1300 1500 1200 2000 2017 1600 1800 1100 2200 2018 1700 1900 1300 2300 2019 1800 2100 1400 2500 Using a simple regression analysis, determine the trend equation of the sales and use it to estimate the number of units of clothing sold throughout the fiscal year 2020. Assume that Q1 of 2016 is 1, Q2 of 2016 is 2, etc. Show all relevant cakculation detailPlease answer parts i, ii and iii of the below question. The table below shows the sales figures for a brand of shoe over the last 12 months. Months Sales January 69 February 75 March 86 April 92 May 95 June 100 July 108 August 115 September 125 October 131 November 140 December 150 Using the following, forecast the sales for the months up to January the following year:- i) A simple three month moving average. ii) A three period weighted moving average using weights of 1, 2 and 3. Assign the highest weight to the most recent data. iii) Exponential Smoothing when α= .6 and the forecast for March is 350.
- 3. Quarterly sales of a car dealer exhibit an almost constant mean over time, but sales fluctuate depending on the quarter of the year (exhibits seasonality). Quarter Q1 - Spring Q2 - Summer Q3 - Fall Q4 - Winter Mean Year 1 32 74 53 22 45.25 Year 2 30 71 63 15 44.75 Year 3 35 83 45 19 45.5 (a) Using three years' worth of quarterly data that is provided, develop a set of seasonal factors that could be used to forecast car sales (b) Forecast car sales in each of the four quarters (Q1-Q4) of the following year (Year 4), using these seasonal factors.Quarterly sales of a local department store over a 4-year period are given below: Quarters 2016 Q1 Sales (in millions) 500 Quarters 2018 Q1 Sales (in millions) 560 2016 Q2 490 580 2018 Q2 2018 Q3 2018 Q4 2019 Q1 2019 Q2 2016 Q3 570 630 2016 Q4 2017 Q1 2017 Q2 750 720 480 540 500 590 2017 Q3 580 2019 Q3 620 2017 Q4 740 2019 Q4 790 The data shows sign of seasonality. By computing seasonal indices for each quarter, forecast the sales for each quarter in year 2020, given that the estimated sales in 2020 isThe following table shows the past two years of quarterly sales information. Assume that there are both trend and seasonal factors and that the seasonal cycle is one year. QUARTER SALES 1 215 2 240 3 205 4 190 5 160 6 195 7 150 8 140 Use regression and seasonal indexes to forecast quarterly sales for the next year. Note: Do not round intermediate calculations. Round your answers to 1 decimal place.
- Develop Linear Regression Model. Forecast sales for 8, 14 and 17 years of education. Sales(1000s) Years of Education 24 10 18 9 20 11 22 6 26 13 23 16 21 18The table below shows the sales figures for a brand of shoe over the last 12 months. Months Sales January 69 February 75 March 86 April 92 May 95 June 100 July 108 August 115 September 125 October 131 November 140 December 150 Using the following, forecast the sales for the months up to January the following year:- 1. A simple three-month moving average. 2. A three-period weighted moving average using weights of 1, 2, and 3. Assign the highest weight to the most recent data. 3. Exponential Smoothing when α= .6 and the forecast for March is 350. 4. Determine which of the three forecasting techniques is the most accurate using MAD.1- A pharmacist has been monitoring sales of certain over-the-counter pain reliever. Daily sales during the last 15 days were as follows: Day 1 2 3 4 7 8 9 Number sold 36 38 42 44 48 49 50 49 52 Day 10 11 12 13 14 15 Number sold 48 52 55 54 56 57 a: By using linear regression method predict the future sales for the next 5 days (please do all calculations in excel and send the excel file with answers included as your response) b: calculate the MSE for the prediction of these 15 days. (again by using Excel) 1- Explain how QFD can be employed for designing a new restaurant in your region in Iraq? (at least 100 words) 2- A producer of inkjet printers is planning to add a new production line of printers, and you have been asked to balance the process, given the following task times and precedence relationships. Assume the cycle time is to be minimum possible (based on the bottleneck). Immediate Length (minutes) Task (Predecessor) a 0.2 b 0.4 a 0.3 d 1.3 b, c e 0.1 f 0.8 e g 0.3 d, f 1.2 g a…
- Year Season Sales 2018 Winter 40 2018 Spring 29 2018 Summer 31 2018 Fall 40 2019 Winter 102 2019 Spring 87 2019 Summer 96 2019 Fall 132 2020 Winter 105 2020 Spring 93 2020 Summer 105 2020 Fall 117 2021 Winter 141 2021 Spring 39 2021 Summer 114 2021 Fall 123 What is the slope of the trend equation obtained by linear regression? Round to two decimal digits. What is the intercept of the trend equation obtained by linear regression? Round to two decimal digits. What is the seasonal index for Spring? Round to two decimal digits. The quarter number for Winter of 2018 is 1. What is the quarter number for Spring of 2025? What is the trend based forecast for Spring of 2025. Round to a whole number. What is the seasonally adjusted trend based forecast for Spring of 2025? Please do not use excel to find the slope and intercept, thank you so much!The following table shows the past two years of quarterly sales information. Assume that there are both trend and seasonal factors and that the seasonal cycle is one year. QUARTER 1 2 5678AWN 3 4 8 SALES 219 237 208 171 169 Quarter 9 10 11 12 192 157 132 Use regression and seasonal indexes to forecast quarterly sales for the next year. Note: Do not round intermediate calculations. Round your answers to the nearest whole number. ForecastGlobal Bikes Inc. (a bicylce manufacturing firm) collected the following data during a study of consumer buying patterns. Observation 1 2 3 4 5 6 7 y= X y 15 70 28 79 38 89 35 86 49 97 42 97 30 82 y = Observation 0.721 + 1890123 a. Create a linear regression line (equation) for the data.(Round your Intermediate calculations and final answers to 3 decimal places.) X 14 16 14 24 21 29 63.229 X y 82 70 68 84 83 91 b. Use the equation determined in part b to predict the expected value of y for x = 49. (Round your Intermediate calculations and final answers to 3 decimal places.)