Explain the term supply chain management?

Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter15: Distribution Channels And Supply Chain Management
Section15.7: Accomplishing The Priorities Of A Supply Chain
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Explain the term supply chain management?

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Supply chain management is the flow of products and services which comprises processes that convert raw materials into final products. With the help of supply chain management companies are able to cut excess costs and deliver products to the consumer faster. A good supply chain management retain companies out of the headlines and away from expensive recalls and lawsuits. Supply chain  includes various activities that starts from product development, sourcing, production and logistics and also the information systems needed to coordinate these activities.

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