Explain company-wide strategic planning and its four steps.

Principles of Management
OER 2019th Edition
ISBN:9780998625768
Author:OpenStax
Publisher:OpenStax
Chapter9: The Strategic Management Process: Achieving And Sustaining Competitive Advantage
Section9.4: Strategic Objectives And Levels Of Strategy
Problem 4CC: What are the three grand strategies, and why would firms pursue each of them?
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