Exercise 17-29 (Algo) Industry Volume and Market Share Variances (LO 17-3) Gerisch Consolidated sold 21,620 units of its only product last period. It had budgeted sales of 24,770 units based on an expected market share of 25 percent. The sales activity variance for the period is $466,200 U. The industry volume variance was $261,960 U. Required: a. What is the budgeted contribution margin per unit for the product? b. What is the actual industry volume? c. What was the actual market share for Gerisch? Note: Round your answer to 1 decimal place (i.e. .123 as 12.3). d. What is the market share variance? Note: Indicate the effect of each variance by selecting "F" for favorable, or "U" for unfavorable. If there is no effect, do not select either option. a. Contribution margin b. Actual industry volume c. Actual market share d. Market share variance per unit units %

Exercise 17-29 (Algo) Industry Volume and Market Share Variances (LO 17-3) Gerisch Consolidated sold 21,620 units of its only product last period. It had budgeted sales of 24,770 units based on an expected market share of 25 percent. The sales activity variance for the period is $466,200 U. The industry volume variance was $261,960 U. Required: a. What is the budgeted contribution margin per unit for the product? b. What is the actual industry volume? c. What was the actual market share for Gerisch? Note: Round your answer to 1 decimal place (i.e. .123 as 12.3). d. What is the market share variance? Note: Indicate the effect of each variance by selecting "F" for favorable, or "U" for unfavorable. If there is no effect, do not select either option. a. Contribution margin b. Actual industry volume c. Actual market share d. Market share variance per unit units %

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Description: Exercise 17-29 (Algo) Industry Volume and Market Share Variances (LO 17-3)Gerisch Consolidated sold 21,620 units of its only product last period. It had budgeted sales of 24,770 units based on an expectedmarket share of 25 percent. The sales activit

Cornerstones of Cost Management (Cornerstones Series)

4th Edition

ISBN:9781305970663

Author:Don R. Hansen, Maryanne M. Mowen

Publisher:Don R. Hansen, Maryanne M. Mowen

Chapter18: Pricing And Profitability Analysis

Section: Chapter Questions

Problem 9CE: Budgeted unit sales for the entire countertop oven industry were 2,500,000 (of all model types), and...

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Budgeted unit sales for the entire countertop oven industry were 2,500,000 (of all model types), and actual unit sales for the industry were 2,550,000. Recall from Cornerstone Exercise 18.6 that Iliff, Inc., provided the following information: Required: 1. Calculate the market share variance (take percentages out to four significant digits). 2. Calculate the market size variance. 3. What if Iliff actually sold a total of 41,000 units (in total of the two models)? How would that affect the market share variance? The market size variance?
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