Understanding Business
Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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Ethical objectives are targets based on a moral code for the business, for example ‘doing the right thing’. The growing acceptance of corporate social responsibility has led to businesses adopting an ‘ethical code’ to influence the way in which decisions are taken.   Adopting and keeping to a strict ethical code in decision-making can be expensive in the short term.   Discuss the possible substantial benefits of acting ethically in the long term.  
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