Do you agree with the guest commentary published in Entrepreneur.com? If so, why? If not, why not? What can you read and do to come up with truly fresh ideas?

4:10 leet01-xythos.content.blackboardcdn.com Ĉ 1 of 1 CHAPTER 3 INDUSTRY AND SECTOR ANALYSIS ILLUSTRATION 3.2 Facebook's network fears Considering Facebook's dominance they'should have nothing to fear, but internet history is littered with fast rising and fast falling social networks. A Statista survey found that with 1.5 billion users Face- they have launched 'Facebook at Work'. Not even book is not only the largest social network globally, but Google has managed to remove Facebook from the they control the second, third and seventh largest net- social networking throne. Google's first social net- works: WhatsApp (900m users), Facebook Messenger working effort was Buzz, based on its Gmail service, (800m) and Instagram (400m). It seems they are well but it never managed to attract enough users. Many ahead of everyone else in network effects and have cre- Facebook users tried Google's next and even big- ated high switching costs for users to move to another ger bet, but soon discovered…

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What atmosphere are theme parks they trying create? Who is there target market or customer?