Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Question
Discuss what is required for the successful implementation of a strategic plan.
Expert Solution
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Step 1: Definition of Strategic Plan
Please find the answer below.
STRATEGIC PLAN:
The process by which an organization determines its strategy or direction and decides how to allocate its resources to achieve its strategic goals is known as strategic planning. Additionally, it could have controls for directing how the approach is implemented.
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- Example of an outline for communicating the Scottsdale Police Department's Strategic Plan internally and externally. Include the following in your outline: Method for communicating the strategic plan to internal and external stakeholders Summary of main issues being addressed in the plan and why they are a concern to the public Influence of stakeholders Potential detractors to the planarrow_forwardDescribe the strategic management process, and include how it is used by organizations.arrow_forwardDiscuss the following questions in relation to strategic management: What factors make up this process? How important is it to change, and what criteria determine the changes in a strategic management plan?arrow_forward
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