Discuss the impact of the changing age structure of the population on consumer spending and buying behavior. Why is this trend important to marketers?Why should marketers pay close attention to the cultural environment?

Q: In what ways are cultural values changing in America?  How are marketers responding to these…

A: Marketers - Marketers are an individual or a company who advertise their products to promote sales.…

Q: Of the four sets of factors affecting consumer behavior, which most strongly affects how college…

A: The four sets of factors affecting consumer behavior are as follows: Economic factors Social and…

Q: As a marketer, why is it important to understand consumer behaviour? Explain one internal and…

A: The study of consumers and the processes they use to choose, use (consume), and dispose of goods and…

Q: Explain how social visibility helps in determining the Level of Consumer Involvement?

A: The level of customer engagement in a company has an effect on consumer conduct.

Q: How loyalty helps to increase encourages retailers?

A: Every company's lifeblood is customer loyalty. Customers that are loyal are more likely to make more…

Q: Why should marketers pay attention to the political environment?

A: Marketer is an individual in any business organization that promotes and advertises products and…

Q: Discuss some specific examples of how changing demographic factors affect you and your buying…

A: Demographic characteristics assume a significant part in a buyer's buy choice measure and can cause…

Q: What do marketers mean when they refer to technological and sociocultural environments? Why do they…

A: Technology environment for marketers mean that the marketers must check the technology in the…

Q: Explain the importance of understanding the market-place and customers and identify the five core…

A: The idea of the market essentially rose up out of the idea of an exchange. We can characterize the…

Q: Marketing is not relevant for poorer markets? Why?

A: Marketing is the term used to describe a company's efforts to promote the purchase or sale of a…

Q: To what extent should marketers consider factors other then company performance when marketing to…

A: Marketing performance refers to the effectiveness and efficiency of a company's marketing efforts in…

Q: How are consumer markets and business markets different from each other? Identify the points of…

A: Business Marketing is the sale of products or services (or both) by one organisation to other…

Q: Is there still any need for traditional marketing techniques in a world of socialcommerce? Why or…

A: Much like all the other things on the planet today, promoting techniques have developed and gone…

Q: Should marketers play a role in helping consumers avoid the dark side?

A: A person who is responsible for creating a connection between a consumer and the product is known as…

Q: Explain how social visibility Determining the Level of Consumer Involvement?

A: Consumer behavior is impacted by the level of customer involvement in a business.

Q: What are the benefits of good relationships for the marketers?

A: Customer Relationship Management is essentially the relationship between the supplier and the…

Q: What makes the market segmentation effective or ineffective.

A: Market segmentation can be referred to as the process of activity of dividing the entire customer…

Q: Examine the technological advances that are influencing marketers

A: The activities of a business related to the purchase and sale of a product or service are referred…

Q: Why do marketers monitor the technologicalenvironment?

A: Marketing environment gives a brief introduction of forces that affects positively or negatively the…

Q: In what ways are cultural values changing? How are  marketers responding to these changes?

A: Cultural values have radically changed dor the consumer for the last two decades. Consumers have…

Q: How can marketing organizations effectively adapt their strategies and tactics to reach and engage…

A: The concept of marketing organizations refers to the structures, systems, and processes put in place…

Q: How might marketers make the most of shifts in the social–cultural environment?

A: All businesses are impacted by the surroundings in which they operate. This surrounding is called a…

Q: Which type of income is of particular interest to marketers? Why?

A: Interest is a kind of charge or a kind of money which is being charged on a specific amount which is…

Q: Explain how do wealth and consumer credit affect consumer buying power ?

A: Consumer's buying power depends on their purchasing power. Purchasing power is related to ability of…

Q: What’s the use of market penetration?

A: Market penetration: It shows the level of usage of products or services by the customers. The number…

Q: What is market fragmentation, and what are its consequences for marketers?

A: Market fragmentation refers to the notion that all markets are diverse and, over time, break down…

Q: Why must marketers monitor the technological environment?

A: Marketers need to regularly observe the marketing environment to be prepared to seize opportunities…