Discuss the characteristics of Digital Marketing

Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter4: E-business: Managing The Customer Experience
Section4.1: Opportunities Offered By Digital Marketing
Problem 1LO
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Discuss the characteristics of Digital Marketing

 

 

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