Discuss bestselling strategies, such as bulk pricing, repeat customer discounts, samples for testing, etc.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Discuss bestselling strategies, such as bulk pricing, repeat customer discounts, samples for testing, etc.

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Employing a good selling strategy plays a significant role in motivating customers to make special efforts to purchase goods or sign up for ongoing business offers. 

Selling strategies aim at enabling people to try out products and bring in new consumers, which boosts sales and profitability.

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