Develop a brand name for (a) a voice-activated wireless speaker, (b) a sports apparel store, (c) an Internet grocery shopping service, (d) a mobile app, or (e) a pet-walking service. Justify your name.

Arrange Maslow's needs by dragging and dropping the needs in a hierarchy from the lowest order needs at the bottom of the list to the highest order of needs at the top. Self-actualization = Self-esteem = Physiological = Love and belonging = Safety needs

. Chapter 14 discusses the nature of problem recognition.Discuss the role that scent marketing might play in problem recognition in terms of actual state and desired state

1. Based on the first chart (overall scores), which brand/s is/are the better performing ones (where the consumers’ attitude is more favorable)? Which is/are the poorer performing brand/s? 2. Based on the 2nd chart, which product attributes are the most important to consumers in their purchase decisions? Which ones are of lesser importance? 3. What particular attributes of these products perceived as superior (that is, why are they considered to be the best)?

Explain what a customer need is, how this relates to Maslow’s Hierarchy of Needs (MHN), and provide an example on each level of MHN.

During an external information search, a consumer is most likely to enlarge his search and consider more alternative brands when:   Question 21 options:   a)  ​the perceived risk of the product or service to be purchased increases.   b)  ​the consumer is confident of making a purchase decision with the information at hand.   c)  ​the consumer is knowledgeable and well informed about a potential purchase.   d)  ​the product or service to be bought is a frequently purchased, low-cost item.

Explaining 4. various criteria for selecting the Arima model (include advantages/disadvantages) And write the reference

What is the difference between a measure and an indicator? Please answer ASAP

Can you provide more in-edpth answer ?

Why is it effective to have a logo. What does the design indicate for a consumer?