Answered: Describe what a car manufacturer should…

Describe what a car manufacturer should do if he decides to pursue; Production orientation Product orientation Selling orientation Marketing orientation Societal marketing orientation

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter15: Retailing, Direct Marketing, And Wholesaling

Section: Chapter Questions

Problem 1DYMP

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Describe what a car manufacturer should do if he decides to pursue;
Production orientation
Product orientation
Selling orientation
Marketing orientation
Societal marketing orientation

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