Describe three product features and each feature's associated customer benefits for Apple AirPods

'Brand parity' has become a major issue for companies. Identify three product categories in which a brand purchase is not very important. Why is the brand not important? Food, gas, and medicine Identify three product categories in which the brand is important. What brand or brands do you typically purchase in each category? Why? (Discuss phones (apple), cars (toyota), tools (black and decker)

Target Mainstays Stackable Bin (Target Retailer Brand) Private Label   What is the evaluation of the private brand quality compared to national brands? Below are a number of changes in private label branding that have occurred.   Discuss each of these changes in relation to the private brand  picked. (Target Mainstays Stackable Bin)  Improved quality Perceived as a value purchase Higher loyalty towards retail outlets and lower loyalty towards specific brands Used to differentiate retail outlets Increased advertising of private brands Increased quality of in-store displays and packaging of private brands

Brand acts as an umbrella for * new products is known as: Combination branding Tiered branding Co-branding Brand extension Red Bull's global messaging strategy revolves around their tagline, "Red Bull gives you wings." It focuses on the idea that their product gives people the "wings" or energy they need to do whatever they want when they want. The of Red Bull is based on Positioning, use Segmentation, behavior Positioning, benefit Segmentation, competition

Q1__List four marketing management philosophies and explain one. Q2__Describe the stages of the product life cycle and how marketing strategies change during a product life cycle

marketing research conducted  Potential market: who is your target audience? How do you know? Potential sales: how will you position the product or service? Product: Full pumice stone bathmat

Who are the target market of apple watch? and what is the main marketing objective of apple watch?

In what ways can service branding contribute to differentiation in a crowded market?

Suggest any product that has drawbacks in terms of use (old and subject to development) to make it more user-friendly in relation to the concept of HCI.