CRM packages that are available in the market place are not customized? Do you think they have value in spite of this limitation? Explain Briefly
CRM packages that are available in the market place are not customized? Do you think they have value in spite of this limitation? Explain Briefly
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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CRM packages that are available in the market place are not customized? Do you think they have value in spite of this limitation? Explain Briefly
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