Understanding Business
Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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Considering the purpose of a strategic plan and why it is important for businesses to engage in the process, regardless of their size. 

Which stakeholders should be included in the strategic-planning process? And

Why is it important to include the stakeholders you identified in the process? 

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Step 1: Define strategic management
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Step 2: Explain the importance for businesses to engage in the process, regardless of their size
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Step 3: Explain stakeholders that should be included in the strategic planning process
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Step 4: Explain the importance of including the stakeholders identified in the process
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