Conduct comparative research on benefit packages (as well as any other supplementary data, such as industry standards) for the below jobs. identify your comparison group(s),  why you chose the comparison group(s).  Evaluate the success of your benefit plans, including both quantitative and qualitative measures. Marketing Director/Director of Supply Chains and Logistic

What is the difference between DHL & FedEx based on: Vision Mission Demography Brand Tagline Market/Brand Positioning Point of Parity Point of Diffrence

Analyze the marketing activities of Amazon.com inc. This analysis should cover the major topics as discussed in the course.  The paper should focus on the strategic marketing decisions of a particular product or service (Amazon web service). Take the position of the marketing manager for the company’s product or service (Amazon web service). Should be at least three pages in length. Written analysis of product/service should include the following as appropriate (or as needed).        Market Environment Competition Industry trends Environmental threats and opportunities S.W.O.T (political, demographic, technological, cultural, legal, etc.)        The Market Segments served Target customer group Demand factors Behavior aspects of buying process

Client retention and loyalty are key components of every company's marketing strategy. Justify your position and present two examples of businesses that use this strategy.

Somet Health Insurance Company wants to sell a health insurance product for $700 permonth. There is no requirement for healthy people to have insurance coverage. Thecompany conducts a survey to see how different populations respond to the proposed cost.People with no illnesses and disabilities, generally the young and healthy, respond that theydo not spend $700 on healthcare in an entire year, and most feel they would not waste somuch money on premiums when the chance of needing surgery or expensive healthcaretreatments is so small. However, older, sicker people think that $700 per month is a greatdeal, as most of them spend far in excess of this amount on healthcare. It seems like agreat deal for them.    What will happen to the costs of the health insurance if only the older, sicker peopleenroll?

What would be a business/organization’s critical success factors in strategic marketing analytics?

Critically discuss marketing analytics and how they are used. Give examples to support your answer.

Marketing strategy and marketing plan are terms that can be used interchangeably? true or false

Indicate whether the statement is true or false, and justify your answer.In the RAND HIE, being assigned more generous insurance did not generally improve participants’ health outcomes, except among certain subgroups.

Describe how you would approach the prospect.