Compare between the qualitative and quantitative approaches in the analyses phase of the decision-making process

Discuss the five general techniques for controlling extraneous variables.

Using figure 1 – explain to your client (Letz) what the above decision tree shows. Show all working.

can you explain three outpots of coNNNNONication martris model with some examples ?

3. You are a marketing manager for a food products company, considering the introduction of a new brand of organic salad dressings. You need to develop a marketing plan for the salad dressings in which you must decide whether you will have a gradual introduction of the salad dressings (with only a few different salad dressings introduced to the market) or a concentrated introduction of the salad dressings (in which a full line of salad dressings will be introduced to the market). You estimate that if there is a low demand for the salad dressings, your first year’s profit will be $1 million for a gradual introduction and million (a loss of $5 million) for a concentrated introduction. If there is high demand, you estimate that your first year’s profit will be $4 million for a gradual introduction and $10 million for a concentrated introduction. The payoff table for the organic salad dressings marketing is given as follows: Low Demand High Demand Gradual 1…

We want to estimate the average purchasing cost of new carspurchased in the last six months. We want a marginerror of $100 at a confidence level of 99%. Aftera preliminary deduction of 50 purchase costs, it is estimatedthe standard deviation at $725. Up to what sample size should wecontinue the investigation?

Marketing Research and Marketing Intelligence A marketer may use both marketing research and marketing intelligence for the purpose of decision making. Discuss. Citing two reasons for your conclusions.

KA

Consider the possibility of credit scoring being used in the prison system to decide who is to beallowed out for this 48-hour period.We need to consider how this might work.Specifically, consider this as a scorecard development and propose suitable definitions for:The applicant populationGood’s, Bad’s, and RejectsAlso, suggest eight (and quite different) characteristics for the scorecard development phasethat you think could be predictive and on which you would try to capture data.

1/- What are the Decision Models of evaluating the internal environment of the company that is doing a busniess? 2/- How do the decision models aid and hinder this, why?