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chapter 9 - multimedia storytelling in strategic communications what makes an effective strategy to push a brand visually on multiple platforms?

 

In the book "Multimedia Storytelling for Digital Communicators in a Multiplatform World" by Seth Gitner, What are the three types of communications strategies Gitner discusses? Provide a definition, and an example that illustrates each type (the example should be one of your own, and not taken from the text). The examples should be materials you found online - provide a link to each example. 

 

In the book "Multimedia Storytelling for Digital Communicators in a Multiplatform World" by Seth Gitner, What are the three types of corporate social media efforts Gitner discusses? Provide a definition, and an example that illustrates each type (the example should be one of your own, and not taken from the text). The examples should be materials you found online - provide a link to each example.

 

In the book "Multimedia Storytelling for Digital Communicators in a Multiplatform World" by Seth Gitner, Nonprofits often use visual storytelling in connection with social responsibility or advocacy. How are storytelling and social responsibility linked? Link to an example you found online that you explain. 

 

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