Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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Chapter 6: Cultural and Environmental Factors:
Informal guidelines about what is acceptable in a culture are
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Culture can be defined as a feature or a characteristic of a group of people which includes their religion, language, food, marriage, etc. Cultures differ from country to country or from one group of people to another. Every country has its own culture which people of that region tend to follow. Culture can also be termed as a way of life in a particular society. Culture is passed down from generation to generation.
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- A firm is concerned about the potential impact of cultural distance on the extent to which consumers purchase its products. Which of the following factors should they be examining to learn more about the issue? A. whether people in a particular country are more or less willing to follow a dress code B.whether people in a particular country are more individualistic or collectivist in the way they think and act C.whether people in a particular country are more or less likely to marry and have families D.whether people in a particular country are able to learn new languages'' Note:- Do not provide handwritten solution. Maintain accuracy and quality in your answer. Take care of plagiarism. Answer completely. You will get up vote for sure.arrow_forwardWhy is knowledge of different cultures important for a global marketer?arrow_forwardHow national cultures influence business?arrow_forward
- How can you manage cultural difference between United States and other countriesarrow_forwardThrough which people come to think something that they have created having its own identity, existence, and power specialization reification hegemony externalizationarrow_forwardMake a list of three businesses that use regional stereotypes in their business practises.arrow_forward
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