Change Image Basis of Image Application to Company #1 Application to Company #2 Pressures for Change Differs From Others How? Director Navigator Caretaker Coach Interpreter Nurturer Unintended Consequences From Image
Change Image Basis of Image Application to Company #1 Application to Company #2 Pressures for Change Differs From Others How? Director Navigator Caretaker Coach Interpreter Nurturer Unintended Consequences From Image
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
Problem 1SC
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Question
Use the model to review aspects of change activities and actions that have been taken by the Drury Hotel in regard to scheduled reopening of the hotel in summer 2016 after renovations. Identify potential areas of resistance that may occur and at least one strategy to respond to each. use each change model and fill olut each coloumn.
![Change Image
Basis of Image
Application to Company #1
Application to Company #2
Pressures for Change
Differs From Others How?
Director
Navigator
Caretaker
Coach
Interpreter
Nurturer
Unintended Consequences
From Image](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F79d9172f-a306-49db-9a47-197af96307f4%2F62cef9ce-f0e3-4cf4-bb7f-199704167061%2Fiajnlff_processed.png&w=3840&q=75)
Transcribed Image Text:Change Image
Basis of Image
Application to Company #1
Application to Company #2
Pressures for Change
Differs From Others How?
Director
Navigator
Caretaker
Coach
Interpreter
Nurturer
Unintended Consequences
From Image
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