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Business

Marketing

challenges of managing mobile devices in highly regulated industries such as healthcare and finance

Contemporary Marketing

18th Edition

ISBN:9780357033777

Author:Louis E. Boone, David L. Kurtz

Publisher:Louis E. Boone, David L. Kurtz

Chapter4: E-business: Managing The Customer Experience

Section4.2: E·business In The B2b Market

Problem 1LO

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