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- LEAD.301.C1 Personal Leadership Week 6 Your Sweet Spot Brand Discussion Forum PLS DO NOT GENERALIZE THE ANSWER. This week, we consider several topics to expand your awareness of what you bring to the workplace. The first is your intrinsic and extrinsic motivations. Then we'll briefly revisit articulating your strengths. It's the intersection of your motivations and strengths. With these two, we'll take a crack at defining your sweet spot. This link is in the syllabus and will give you more information on how Bill George, former Medtronic CEO and now Harvard professor, defines sweet spot: https://discoveryourtruenorth.org/finding-your-sweet-spot-as-a-leader/ Then we'll take a look at defining your personal brand. In many of the companies with which I work, the term "personal brand" or "leadership brand" is frequently used. This is another way of considering your strengths. Read the Ulrich and Smallwood article and follow the steps for creating your leadership brand. You might want…4. How easy will it be for others to enter the market and provide the same product or service? a. Describe your business model. How do you imagine your business operating to create and deliver value to customers? b. Give highlights of how your business will be organized to make it effective and efficient in delivering customer value. c.Briefly describe the strategies your business will employ, e.g. d. Production strategy e. Marketing strategy – including pricing, promotion, and distribution. f. How will you deploy your resources, especially human resources to achieve the business goals?36)include internal capabilities, resources, and positive situational factors that may help the company serve its customers and achieve its objectives. Select one: a. Opportunities. b. Strengths. c. Weaknesses. d. Threats.
- 2. Imagine you are the CEO of an organization. Your work is expanding and you need to hire people who are experienced and skillful in their fields such as marketing. a. Explain what type of problem exist in above given situation? and what type of decision could be taken? b. Elaborate the decision-making process through which you will be able to hire best marketing employees?TRUE OR FALSE 1. A missing “how to achieve” plan accelerates sales performance. 2. Geographical structures group together sales jobs and activities being performed in the same location or region. 3. Centralized organizations delegate decision making throughout all levels of management, and decentralized organizations concentrate decision making at the top levels of management.12. Define the seven steps in the strategic planning process: a. Organizational mission: b. Strategic business units: c. Marketing objectives: d. Situational analysis: e. Marketing strategy: f. Tactical plans: g. Results:
- Find a Business Plan for Solar-Powered Business (give the URL). The business plan must have the following component:I. Executive SummaryII. Business DescriptionIII. Product or Service DescriptionIV. Competitive AdvantageV. Marketing PlanVI. Management TeamVII. Operational PlanVIII. Financial ProjectionsIX. AppendicesA. Describe the features of extended enterprises?B. Discuss the need for IS planning?C. Identify the objectives of IS planning?The strategic management process is: a. A decision-making activity concerned with a firm’s internal resources, capabilities, and competencies, independent of the conditions in its external environment. b. The full set of commitments, decisions, and actions required for the firm to achieve above-average returns and strategic competitiveness. c. A process directed by top-management with input from other stakeholders that seeks to achieve above-average returns for investors through effective use of the organization’s resources. d. A set of activities that will assure a temporary advantage and average returns forthe firm.
- Why does a company needs financial objectives? A) to convince shareholders that top management is acting in their interests. B) because without adequate profitability and financial strength, the company's ultimate survival is jeopardized. C) to indicate to employees that financial objectives always take precedence over strategic objectives. D) to translate the company's business model into action items. E) to overtake key competitors on such important measures as net profit margins and return on investment.Kindly choose the correct answer: 1. It is often reflected in an organization’s mission and vision statement * a. Business Attributes b. Business Plan c. Business Feature d. Business Driver 2. It is associated to the organization’s strategies, operational plans, and key elements considered critical to success * a. Business Plan b. Business Feature c. Business Driver d. Business Attributes 3. It is a key property of the strategic objectives that needs to be enabled or protected by the enterprise security program* a. Business Plan b. Business Feature c. Business Driver d. Business Attributes1. Identity five elements that are important in assessing and comparing the attractiveness of alternative business opportunities in terms of their market potential.. 2. identify three elements that are important in assessing and comparing the attractiveness of 'alternative business opportunities in terms of their financial viability. 3. Identify seven elements that are important in assessing and comparing the attractiveness of alternative business opportunities in terms of competitive advantage and entrepreneurs' resources. 4. Identify five elements of the 7Ps of marketing.