Practical Management Science
Practical Management Science
6th Edition
ISBN: 9781337406659
Author: WINSTON, Wayne L.
Publisher: Cengage,
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SM.66 A small regional retailer is looking for ways to increase profits. Given its impressive record of growth, the sales and
marketing vice president wants to target a 5% increase in sales to meet the profitability goals. The company currently has
revenues of $33,000,000 (annually), spends 64% of its revenues on purchases, and has a net profit margin of 4.75%.
You are a buyer working for this company and you want to show the vice president that it may be easier to reach the profitability
goals by lowering purchasing expenses.
If the company achieves its revenue growth target of 5%, by how many dollars would revenue increase? (Display your answer as
a whole number.)
Number
Assuming that revenues stayed flat (meaning the company did not try to increase sales by the 5 percent target), by what
percentage would they have to decrease purchasing expenses to equal the increased profit that would have come from a 5
percent increase to revenues? (Write your answer as a percentage, and display your answer to two decimal places.)
Note: This question is to stretch your mind a bit and to show how much more, on a percentage basis, sales must increase in
order to equal the bottom-line benefits of a modest decrease in purchasing expenses. There will not be a question like this on any
assessment.
The sales increase targeted percentage is
(how many) times bigger than the required percentage decrease in purchasing
expenses. (Display your answer as a whole number.)
Number
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Transcribed Image Text:SM.66 A small regional retailer is looking for ways to increase profits. Given its impressive record of growth, the sales and marketing vice president wants to target a 5% increase in sales to meet the profitability goals. The company currently has revenues of $33,000,000 (annually), spends 64% of its revenues on purchases, and has a net profit margin of 4.75%. You are a buyer working for this company and you want to show the vice president that it may be easier to reach the profitability goals by lowering purchasing expenses. If the company achieves its revenue growth target of 5%, by how many dollars would revenue increase? (Display your answer as a whole number.) Number Assuming that revenues stayed flat (meaning the company did not try to increase sales by the 5 percent target), by what percentage would they have to decrease purchasing expenses to equal the increased profit that would have come from a 5 percent increase to revenues? (Write your answer as a percentage, and display your answer to two decimal places.) Note: This question is to stretch your mind a bit and to show how much more, on a percentage basis, sales must increase in order to equal the bottom-line benefits of a modest decrease in purchasing expenses. There will not be a question like this on any assessment. The sales increase targeted percentage is (how many) times bigger than the required percentage decrease in purchasing expenses. (Display your answer as a whole number.) Number
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