Assume that there are two critical industries in Malaysia, one being the petroleum industry and another car industry. Using the knowledge of ‘inelasticity & elasticity demand’, explain how would you increase the revenue of the firm? Demonstrate the method you employ to enhance the saleability of the product in each industry. (Hint: This question is not related to covid-19 or the story above)

Managerial Economics: Applications, Strategies and Tactics (MindTap Course List)
14th Edition
ISBN:9781305506381
Author:James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
Publisher:James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
Chapter3: Demand Analysis
Section: Chapter Questions
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  1. Assume that there are two critical industries in Malaysia, one being the petroleum industry and another car industry. Using the knowledge of ‘inelasticity & elasticity demand’, explain how would you increase the revenue of the firm? Demonstrate the method you employ to enhance the saleability of the product in each industry. (Hint: This question is not related to covid-19 or the story above)
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