Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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#1. PESTLE analysis of Shopee brand
• Assess and thoroughly explain the Technological, Legal, and Environment external factors concerning the business situation of shopee. Examines opportunities and threats arising from these three factors :
- Four Technological
- Four Legal
- Four Environment
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