ENGR.ECONOMIC ANALYSIS
ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN: 9780190931919
Author: NEWNAN
Publisher: Oxford University Press
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Economics
Apple and Samsung are two competing brands in smartphone device market Suppose that when the price of Apple is $1000 the quantity
demanded is 28,000 units per month. When its price increases to $1200 monthly quantity demanded decreases to 24,000 units per month.
Although there is no change in Samsung device prices, due to the change in Apple prices, demand for Samsung devices changes from 12,000
units per month to 16,000 units to per month.
a. Calculate the price elasticity of demand for Apple devices by using the mid point method
b. Calculate the cross price elasticity of demand for Apple and Samsung devices and decide what type of relationship is there between two
brands (
A BI
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Transcribed Image Text:Apple and Samsung are two competing brands in smartphone device market Suppose that when the price of Apple is $1000 the quantity demanded is 28,000 units per month. When its price increases to $1200 monthly quantity demanded decreases to 24,000 units per month. Although there is no change in Samsung device prices, due to the change in Apple prices, demand for Samsung devices changes from 12,000 units per month to 16,000 units to per month. a. Calculate the price elasticity of demand for Apple devices by using the mid point method b. Calculate the cross price elasticity of demand for Apple and Samsung devices and decide what type of relationship is there between two brands ( A BI
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