Week12345678Retailer110110190190310310410410Manufacturer220380620820Supplier6001,440 Consider a three-firm supply chain consisting of a retailer, manufacturer, andsupplier. The retailer's demand over an 8-week period was 110 units each ofthe first 2 weeks, 190 units each of the second 2 weeks, 310 units each of thethird 2 weeks, and 410 units each of the fourth 2 weeks. The following tablepresents the orders placed by each firm in the supply chain. Notice, as isoften the case in supply chains due to economies of scale, that total units arethe same in each case, but firms further up the supply chain (away fromthe retailer) place larger, less frequent, orders.Click the icon to view the orders placed by each firm in the supply chain.i Click the icon to view the ways of calculating the variance.a) What is the bullwhip measure for the retailer?The bullwhip measure for the retailer is 1.00. (Enter your response roundedto two decimal places.)b) What is the bullwhip measure for the manufacturer?The bullwhip measure for the manufacturer is 6.97. (Enter your responserounded to two decimal places.)c) What is the bullwhip measure for the supplier?The bullwhip measure for the supplier istwo decimal places.)(Enter your response rounded to

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Answered: a) What is the bullwhip measure for the…

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter2: Introduction To Spreadsheet Modeling

Section: Chapter Questions

Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...

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