A management student received fellowship offersfrom four universities and now must choose whichone to accept. The student uses the analytic hierarchyprocess to decide among the universities andbases the decision process on the following fourcriteria:(i) financial matters—tuition and scholarships(ii) the reputation of the university(iii) social life at the university(iv) geography—how desirable is the locationof the universityIn order to weigh the criteria the student decidesthat finance and reputation are equally importantand both are 4 times as important as social life and6 times as important as geography. The student alsorates social life twice as important as geography. Determine a reciprocal comparison matrix Cbased on the given judgments of the relativeimportance of the 4 criteria.
A management student received fellowship offers
from four universities and now must choose which
one to accept. The student uses the analytic hierarchy
process to decide among the universities and
bases the decision process on the following four
criteria:
(i) financial matters—tuition and scholarships
(ii) the reputation of the university
(iii) social life at the university
(iv) geography—how desirable is the location
of the university
In order to weigh the criteria the student decides
that finance and reputation are equally important
and both are 4 times as important as social life and
6 times as important as geography. The student also
rates social life twice as important as geography. Determine a reciprocal comparison matrix C
based on the given judgments of the relative
importance of the 4 criteria.
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