
Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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10

Transcribed Image Text:A dedicated landing page should
a.
b.
C.
d.
contain links to the homepage and other relevant pages on the
website
correspond in terms of look, feel, and content to whatever was
clicked by the user
encourage users to access the company's social media
provide a time-limited offer
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