ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN: 9780190931919
Author: NEWNAN
Publisher: Oxford University Press
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Question
Question 18:
A company looking to expand its business within a specific scope of expertise whether through creating or acquiring complementary and/or competitive products is known as
A
Diagonal growth
B
Horizontal growth
C
Vertical growth
D
Conglomeration
Expert Solution
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The answer is B) Horizontal growth
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