5 In the outsourcing method of distribution, as a US firm: Group of answer choices You open your own foreign subsidiary You establish your own distribution outlets You appoint another international distribution company to take care of all aspects of distribution of your product None of the other three options -------------------------------------------------------- When considering distribution in a foreign country, how much of the country you want to cover is an: Group of answer choices Internal factor External factor ---------------------------------------- The global marketing manager can mitigate foreign exchange risk by the use of: Group of answer choices Forward contracts Currency options Futures contracts All of the three options None of the other three options

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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5 In the outsourcing method of distribution, as a US firm: Group of answer choices You open your own foreign subsidiary You establish your own distribution outlets You appoint another international distribution company to take care of all aspects of distribution of your product None of the other three options -------------------------------------------------------- When considering distribution in a foreign country, how much of the country you want to cover is an: Group of answer choices Internal factor External factor ---------------------------------------- The global marketing manager can mitigate foreign exchange risk by the use of: Group of answer choices Forward contracts Currency options Futures contracts All of the three options None of the other three options
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