3.Articulate a positioning strategy that will emphasize the points of differentiation between the competition and your offering. -  please provide examples of Positioning strategy

Propose a competitive product advantage/unique feature for the updated product (Kellogg's Cereal).

Brand acts as an umbrella for * new products is known as: Combination branding Tiered branding Co-branding Brand extension Red Bull's global messaging strategy revolves around their tagline, "Red Bull gives you wings." It focuses on the idea that their product gives people the "wings" or energy they need to do whatever they want when they want. The of Red Bull is based on Positioning, use Segmentation, behavior Positioning, benefit Segmentation, competition

Mangemenrt and Marketing   answer with explanation please