1.2 Examine what are some common mistakes that can impact conversion rates in online marketing, and how can they be avoided and how can measuring results play a crucial role in improving conversion rates

Consider attempting to sell products to each of the following target individuals. Which are sales in a B2B sale channel? (There may be more than one right answer) Group of answer choices Your mom or dad The purchasing department in a company That younger brother who irritates you so much Selling chemicals to a research scientist who does work to help a factory manufacture better products. Women who live in suburbs

Imagine you are a marketing manager for an exercise equipment company. You want to attract elderly people to buy your walking treadmill machine that cost USD10,000. 1) Explain the 2 classification of reference groups that have a major impact on your target customer’s decision to buy your expensive machine

1  It is the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer values of management is known as

Identify a product you use every day. Assume you are the marketer of the product and want to convey the ways your product differs from competing products in the marketplace. Create a narrative that explains the differentiation strategy used to promote your product and how it creates a competitive advantage.  Include a full description of the product characteristics AS WELL AS the differentiation features. Your examples will vary but you should discuss unique product characteristics. Not all brand differences are meaningful or worthwhile and they can have costs to the company as well as benefits, rationalize your answer. Use the voice of the marketer Your answer should be completed in one page (approximately 700 words max) and should include a full description of the product characteristics AS WELL AS your differentiation features

What is the introduction of Apple Comapany

Find out what individuals do to fix the problems you've observed them having with mobile apps and computers, and what they really end up doing to fix those problems. Find out what options exist to make consumers feel less annoyed by the problems they face while using your product. When you were at your wit's end trying to figure out how to fix a piece of software or program, what did you do? How would you suggest handling this issue, if at all?

How good a job does your organization do in creating value for your customers based on the marketing mix, service providers and the e-marketing mix? Explain how these areas can be improved? What role should internal marketing and the employee value proposition play in this process? How can your company co-create value with customers?

How can organizations influence consumer behaviors and increase awareness of the value of the triple bottom line? How can an organization leverage its mission, vision, and values in its communications with customers? Should organizations ignore customers with unethical demands? What are the potential benefits and drawbacks of doing so?

1.1 Elaborate on why video content is considered a valuable tool for increasing conversion rates in online marketing and what are some key factors, beyond video content, that can also contribute to higher conversion rates.