1. The threat from substitutes is high when: a.Switching costs are high b.The substitutes are very similar c.Quality of substitute is lower d.Price of the substitute is similar
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1. The threat from substitutes is high when:
a.Switching costs are high
b.The substitutes are very similar
c.Quality of substitute is lower
d.Price of the substitute is similar
2..The starting point of scenario planning is the:
a.Vision Statement
b.Strategic Goal
c.Key Focal Issue
d.Scenario
3.In scenario planning, driving forces may be identified by:
a.Interview with key stakeholder
b.Porter’s Five Forces analysis
c.STEEP analysis
d.All of the foregoing
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- 6. Which of the following is not an important criterion in the construction of an IMC program? Select one:a. Cost b. Coverage c. Attributesd. VersatilityScenario Analysis As part of the process of preparing the master budget for the coming year,you’ve been asked to perform What-If analyses, in the form of scenarios, on the original planningassumptions regarding product A produced by your company. The following are the baseline planning data for the coming year for this product:Sales volume (annual, in units) 2,500Selling price per unit $ 1,500Variable cost per unit $ 1,000Fixed costs (per year) $200,000Required1. Based on the baseline planning data, what is the budgeted operating income for product A for the coming year?2. Determine the estimated operating income under each of the following scenarios (for each scenario youshould report both the new budgeted operating income and the percentage change in operating incomefrom the baseline budgeted result):a. Selling price per unit is 10% higher than planned, while fixed costs per year are also 10% higher thanplanned.Read the below marketing problem carefully, Then build and formulate a linear programming model for this problem using the editor and insert a table to represent the new spreadsheet model. Make sure to use color-coding to differentiate between data cells, decision cells, and the main objectives. The Super Grain Corporation is facing a daunting challenge how to break into an already overly crowded breakfast cereal "Crunchy Start" market in a big way. The Management has has decided to design a nationwide promotional campaign that will achieve the largest possible exposure for Crunchy Start. Super Grain Corporation has identified the three most effective advertising media for this product: • Television commercials on Saturday morning programs for children. • Advertisements in food and family-oriented magazines. Advertisements in Sunday supplements of major newspapers. Super Grain also decided on the the below limited resources/restrictions in the problem • Advertising budget ($4 million).…
- Consider the following series of independent situations in which a firm is about to make a strategic decision. LOADING... (Click the icon to view the decisions.) Requirements 1. For each decision, state whether the company is following a cost leadership or a product differentiation strategy. 2. For each decision, select what information the managerial accountant can provide about the source of competitive advantage for these firms. Requirement 1. For each decision, state whether the company is following a cost leadership or a product differentiation strategy. Decisions a. A running shoe manufacturer is weighing whether to purchase leather from a cheaper supplier in order to compete with lower-priced competitors. ▼ b. An office supply store is considering adding a delivery service that its competitors do not have. ▼ cost leadership strategy product differentiation strategy c. A regional retailer is deciding…3. A toy manufacturer makes stuffed kittens and puppies which have relatively lifelike motions. There are three different mechanisms that can be installed in these "pets." These toys will sell for the same price regardless of the mechanism installed, but each mechanism has its own variable cost and setup cost. Profit, therefore, is dependent upon the choice of mechanism and upon the level of demand. The manufacturer has in hand a forecast of demand that suggests a 0.2 probability of light demand, a 0.45 probability of moderate demand, and a probability of 0.35 of heavy demand. Payoffs for each mechanism-demand combination appear in the table below. Wind-up action Pneumatic action Electronic action Demand Light Moderate $250,000 $90,000 -$100,000 400,000 440,000 400,000 Heavy 650,000 740,000 780,000 Construct the appropriate decision tree to analyze this problem. Use standard symbols for the tree. Analyze the tree to select the optimal decision for the manufacturer.Discussion issues In reviewing Smith's assessments and conclusions, has he proposed the optimal recommendations? Specifically: 1. The UK Manufacturing UK LTD is facing an array of issues that require a sound understanding of cost behaviour, process manufacturing, and capacity utilization, and market pricing pressures. Identify both internal and external issues that the UKM Senior management must consider their impact on their planning for 2023 and beyond? 2. There are few reasonsin cost calculation that caused the 2023 SPx512 product cost to drop by £227 after reflecting the ABC review and the new costing approach? Did spending decrease or just shift? List those costs with supporting numbers. 3. What are the drivers of manufacturing cost? Of product cost? 4. Was it practical or plausible to reduce direct wafer fabrication by 34 per cent or £23m? 5. Should Smith have looked at areas other than wafer fabrication to identify further cost reductions? 6. Why…
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