. What was the overarching reason FreshDirect encountered issues with the move to the larger facility? They did not upgrade the technology to meet the demands of the new facility. They did not take into account the need for additional employees. They did not fully test the new technology before switching to the new system. They assumed that customers would remain loyal rather than switching to a closer rival. 2.Suppose you own a mid-size berry farm in upstate New York. You can sell your crops to FreshDirect or a traditional store. Why would you choose to work with FreshDirect over the traditional grocer? Your profits would be higher since FreshDirect works directly with suppliers. You can pay FreshDirect slotting fees to obtain prime shelf space. You would be pit against other farms for the lowest price. You would be required to cobrand products to strengthen the FreshDirect brand. You can set your own price for your produce. 3.One month into the pandemic, FreshDirect was having difficulty fulfilling orders. expanding to new regions. partnering with similar service providers to help fulfill orders. reducing staff due to slowed operations at the facility. meeting the demands of increased business..
1. What was the overarching reason FreshDirect encountered issues with the move to the larger facility?
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They did not upgrade the technology to meet the demands of the new facility. |
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They did not take into account the need for additional employees. |
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They did not fully test the new technology before switching to the new system. |
|
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They assumed that customers would remain loyal rather than switching to a closer rival. |
2.Suppose you own a mid-size berry farm in upstate New York. You can sell your crops to FreshDirect or a traditional store. Why would you choose to work with FreshDirect over the traditional grocer?
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Your profits would be higher since FreshDirect works directly with suppliers. |
|
|
You can pay FreshDirect slotting fees to obtain prime shelf space. |
|
|
You would be pit against other farms for the lowest price. |
|
|
You would be required to cobrand products to strengthen the FreshDirect brand. |
|
|
You can set your own price for your produce. |
3.One month into the pandemic, FreshDirect was
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having difficulty fulfilling orders. |
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|
expanding to new regions. |
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|
partnering with similar service providers to help fulfill orders. |
|
|
reducing staff due to slowed operations at the facility. |
|
|
meeting the demands of increased business.. |
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