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What Is Tasting Freeze

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Tasting Freeze is the local ice-cream store in Edgeley, North Dakota. I think this business has a marketing plan because it is a seasonal store. They only open in summer, they know that there is no one going to have ice-cream in winter. I think to know what are the local customers habits are the most important for this business. In summer, they do won't open when it rains or when the temperature is below 60F. They know there won't be any customers go their store for ice-cream on that day. Those people would like to sit at home and watch TV with the heater. This will cause to the financial loss if they open in those condition. In order to prevent financial loss, Tasting Freeze also buying the dairy almost out of date from the grocery store.

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