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Lifestraw Essay

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Lifestraw personal filter is a portable water purification tool that cleanses contaminated water and makes it safe for human consumption. It requires no electrical power, batteries, or replacement parts. Lifestraw contains no chemicals and filters at least 1,000 liters, which is enough to keep a person hydrated for a year. With Lifestraw, a person can drink directly from streams, ponds, lakes, and any other water source without the fear of getting sick. It removes 99.9% of waterborne parasites and bacteria. Chile is the most competitive and fundamentally sound economy in South America. It is the longest north-south trending country in the world, extending approximately 2,700 miles. Due to its geographical location, Chile is has a remarkable climate and landscape, which attracts many tourists. “Because of the country's extreme length it has a wide variety of climates , from the coastal desert beginning in the tropical north to the cold sub-antarctic southern tip”(Johnson, 2015). Chile is also prone to natural disasters such as volcanic eruptions, violent earthquakes, and tsunamis. Since Chile is prone to natural disasters, many would …show more content…

“The Costanera Center is one of the many tourist attractions”(Gilbert, 2010). The sale of Lifestraw will flourish in the Costanera Center, simply because most tourist enjoy a little retail therapy. Establishing a regional sales center within the Costanera Center will be a very productive decision. Lifestraw will make a positive impact on the environment because of its simplicity. With Lifestraw the adventure seekers will no longer have the need to pack an unnecessary number of bottled water, which ranges from $2.50-$3.50 per bottle. Due to tourism of the area, Lifestraw should sell remarkably well. “More than 3.6 million foreigners from all over the world visit Chile spending nearly two billion dollars every year”(Ruble, 2010). Most of the tourist are higher educated and have higher

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