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What Did The Management Team?

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a) What did the management team do well in their announcement
The deal team seems to have had a very tight lid on this deal as the very first time any speculation came out in the media was on April 14th, 2015, to which Nokia responded immediately confirming the news about the talk, thereby quelling the rumor mill. In less than 24 hours from then, the deal was announced on April 15th, 2015, taking the industry and the market by surprise. It was a nicely played “Judo Strategy”, or we could say “Sumo”, considering the size of the transaction. The conference call presentation was well orchestrated and coordinated amongst the management team and segments transitioned seamlessly. It was clear that senior leaders were in agreement and strongly believed on the strategic goals of the acquisition and the enthusiasm/support was evident in their tone. The presentation had specific and detailed information about the deal. There was even a website NewConnectivity, live at this point with all the deal facts including, video messages from the leadership of both the companies. This clearly shows the preparedness and the focus on communication by the deal team. This is a great case that reinforces the thoughts by Mark N. Clemente and David S. Greenspan in Winning at Mergers and Acquisitions.
Strategic backdrop and the rationale for the acquisition were articulated in great detail with a clear logic, emphasizing unique synergies. Another key aspect of the communication was the identification

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