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What Are The Advantages And Disadvantages Of Export Industry

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Disadvantages • Requires more money, time, and energy • Handle all the logistics • No buffer zone in case something bad happens ii. Indirect Exporting: Product is not exported directly by the manufacturer but through export agents. Advantages • Almost risk-free to start • Minimal involvement in export process itself • Concentrate on domestic business • Limited liability for marketing product in the new market Disadvantages • Lower potential profits • No control on foreign sales • No knowledge of customer b. Licensing “A permission or right offered to a firm or person in a host country to use a home firm’s technology or other knowledge resources in return for payment is known as licensing”. (Johnson & Tellis, 2008: 2). It is mostly useful for …show more content…

Contract Production In contract production, one firm manufactures products under the label of another firm, (Business Dictionary, 2015). According to Linton (2015), followings are the advantages and disadvantages of Contract Production Advantages • Cost advantages in terms of low cost • Specialization in specific types of products • No capital investment abroad • No import barriers • Operational benefits in case demand increase Disadvantages • Hidden costs of dealing with an outsourcing partner (shipping costs) • Quality control • Loss of control • Loss of technical information • Bad working conditions 2.1.2 Foreign Direct Investments a. Franchising According to International Franchise Association (IFA), ‘‘a franchise is the agreement between two legally independent parties which give a person or group of people (franchisee) the right to market a product or service using trademark of another business (franchisor)’’ (IFA, 2015). Advantages • A certain level of independence • Brand recognition • Pre-opening support • Ongoing support • Assurance of standard quality level • Proven successful business

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