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WATER LOGGED COMPANY MARKETING PLAN Essay

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Marketing Plan The Water logged company : HYDRO-JELLY Entela Beqiri 1. Executive Summary The Water logged company introduces a brand new product called HYDRO-JELLY. The product consists in a solidified log of water which resembles to a clear jelly that once is buried in the ground at the base of the plants , when the ground dries out this product give all the necessary liquid to the plant to survive and be healthy. Is a revolutionary product that doesn’t face any other competition? The Australian company is relatively new and has always invested in the domestic market, from our recent research the product seem to have huge possibilities to succeed internationally. The water logged company is based in Perth (WA) and …show more content…

This according a statistic shown in the website http://www.reportlinker.com. And according to a research from the website http://www.epa.gov/agriculture/nurgreen.html the US has an income of 16.6 billion coming from the floriculture. c)socio-cultural analysis : In the latest years The Us has shown a very interesting public awareness of the environmental issues, more and more people seem to join ecological causes, people seem to respect more the nature by using different products (even more expensive) if a certain product is known not to harm the environment. The latest years have shown also a big increase of the organic products. Which sets the perfect base for our product which will have the reputation of being 100% organic.. d)Technological analysis: the particular awareness shown the latest years for the health, and for food gardening comes also from the discovery of the many pesticides and the effect that have on us. Today, the biggest concern in the Us and worldwide seem to be a class of pesticides called organophosphates, which are designed to attack molecules in the nervous systems of insects. We have similar molecules in our bodies. http://news.discovery.com/ f) Legal analysis : The Australia-United States Free Trade Agreement (AUSFTA) came into force on 1 January 2005. The AUSFTA is an agreement that

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