The physical portrayal of Hispanic women in the media has a large influence on the Hispanic women and girls that view these portrayals. The media’s physical portrayal of Hispanic women is that they are voluptuous, dark-haired, tanned skin, and petite. There are many films, TV shows, and any other media outlets that portray Hispanic women as such. Examples of these portrayals are “Modern Family,” “Maid in Manhattan,” and “Girl in Progress.” In each of these movies or shows, the main character appears as the stereotypical Hispanic woman. This is what many Hispanic women and girls believe that the world sees them as. They also believe that this is how they should look. This especially affects adolescent girls that identify as Hispanic. “media use may play a role in the body image development of Latina adolescents” (Schooler, 2008, p. 134). Most of the time when watching television, Latinas see a white woman and their beauty standards. The difference between white women in the media as opposed to Latin women is that there is a greater variety of how white women in the U.S. look. When a Latina finally sees someone who is Latina, they expect to see themselves, instead, they see Eva Mendes, long wavy hair, curvy, and petite. When young Latin women see this, they expect themselves to be the same way. If they don’t look like that, it can result in a spoiled body image of themselves. “Latina women in this sample tended to hold the lowest perceptions of their bodies, the highest awareness of Consumerism as a factor in the body/beauty standard, and scored high in racial identification” (Poran, 2002, p. 79) Latin women understand who they are and when someone is of the same background. Many are also self-conscious about their bodies, and that is likely due to the fact that not only are actresses on TV shows thin and curvy, but many commercials are about the newest way to lose weight rapidly, or what to buy to get curves. All women of any race have issues with body Image, but as a Latina, the media plays a big role in how Latinas form their body image.
According to the media’s portrayal of Latin women, there are two ways Latin women act. The first way is passive, pure, and dependent on men; the second way is wild,
“The Myth of the Latin Woman” is a significant composition of Puerto Rican writer Judith Ortiz Cofer living her life in America and the stereotypes she faces. Latina women are often perceived as either whores or domestics and Ortiz Cofer infers that she despises this label. From a fairly young age, Latina girls are over-sexualized by society and are looked at as being far too mature for their age. Wearing colors that would typically be seen on a fully grown woman, tight fitting clothing, and flashy jewelry are things that would get these girls looked at as if they were pieces of meat. These things are a part of Latin culture although despite this fact, sexualizing these girls and women is still wrong. Ortiz Cofer writes that customs are what
In the essay The Myth of the Latin Women, Judith Ortiz Coffer, an educated women and from Latin descent, elicits imagery of stereotyping in Hollywood movies and contrasts stereotypes to real life through diction in order to get society to feel guilty for assuming how they act, and ultimately changings society's views on Latina women. First, Coffer portrays imagery of Latina women in Hollywood movies in order to get society to feel embarrassed for judging Latina women so quickly. Take, for example, how Coffer stating "The big and little screens have presented us with the picture of the funny Hispanic maid, mispronouncing words and cooking up a spicy storm in a shiny California kitchen. " This would cause society to realize the effects of stereotyping
Myth of the Latin Woman They’re everywhere. Wherever you go, there will always be stereotypes. They’re on places, like that shady neighborhood that’s nobody wants to go in alone. They’re on things, like the android cellphones that are inferior compared to an Iphone.
Judith Cofer’s main form of evidence is stating the stereotypes that Latin American women face almost daily. She begins by first noting how Latinas are viewed as a “sexual firebrand” (6) and that even “advertisers have designated ‘sizzling’ and ‘smoldering’” (6) as words to describe the Latinas. By including this detail, it solidifies the idea that the media is a large influence on stereotypes that people believe. Considering people tend to believe what they see online or on television, people begin to treat Latinas as how they are treated on television, such as when “‘boss men’ talk to them as if sexual innuendo was all they understood” (6). Furthermore, Latin women are expected to work menial jobs, but often deal with the stereotype that
During the poetry reading, a woman motioned Cofer to a table and thought “that [Cofer] was a waitress” (Cofer 108). Cofer was carrying a notebook, yet the woman assumed Cofer was a waitress because she is a Latina. This demonstrated that people assumed that Latinas have the role of a housemaid, similar to the stereotype of Mammy from Gone with the Wind. If Cofer was a different race, she would not experience these incidents. The media’s poor portrayal of Latinas negatively affect how they are viewed in the real-world, especially when they hold such
It is part of the Latin American females’ culture to dress attractively in body-fitting clothing. American media has taken this type of dressing as a way to brand Latina women’s look as sexy. Judith Cofer details that “advertisers have designated ‘sizzling’ and ‘smoldering’ as the terms for describing …the women of Latin America.(Cofer, 40).” Most women would not be upset with being described by these terms, but it is the media’s influence on American men’s perception of Latina women that is the problem. As Cofer notes, “When a Puerto Rican girl dressed in her idea of what is attractive meets a man from the mainstream culture who has been trained to react to certain types of clothing as a sexual signal, a clash is likely to take place (Cofer, 40).” The media’s creation of the Latina woman’s identity creates a society where the men see Latina women as sex objects, not as ladies deserving of their respect. The women often endure crude comments, sexual advances, and denial of job opportunities as a result of this misconception (Cofer 40-41). The media’s creation of the Latina women’s ethnic identity has made it difficult for them to get the respect in society and in the workplace that they
Specific words trigger predisposed thoughts in the mind. When one hears the word “rapper” or “supermodel,” immediately an image about each formulates in his or her mind. Many create judgments in their mind of specific people groups through personal experiences. These images are called stereotypes. Stereotypes, though sometimes accurate, can be offensive.
Melissa Milkie’s article, Media images’ influence on Adolescent Girls’ self-concept, explores forms of media, more specifically magazines directed at teen girls, that effect young girls’ self -concept. Milkie demonstrates how our self-concepts are impacted by what we perceive others think of us and how we use the “third-person effect” in where we underestimate how much influence the media actually has on ourselves compared to others (54). Some of the major points of the article are the research methods and findings. Using a subsample of 60 high school girls from two different demographic populations (one rural, predominantly white high school and one ethnically diverse urban high school), Milkie studied the findings of the impact of girls’ magazines on teenage females. The results of this study showed that girl’s ethnic status, along with the differences in region, made a significant difference in whether the girls felt any connection with the images of beauty portrayed by the media.
Hollywood viewed Latina women negatively. Latin American women are often portrayed in American cinema and television usually as overemotional, sexual objects or stupid and ignorant people. The Hollywood roles that portrayed Latin women translate them being passive, feeble, unintelligent, and dependent on their men. They are often stereotyped with less authority, such as housemaids, servants and prostitutes. Berumen motions that women were not only object of ethnic stereotypes but also outright sexist misrepresentation (p.12) This all goes back to the affect of the Spanish colonialism as it affected the way that women are viewed and portieres nowadays. According to Ovalle, the myth of the Hollywood Latina buries the colonial and imperial history
To begin with, I approached the assignment as more than just a paper to give in to my english teacher but instead a vessel in which I can express my actual ideas. Although it may sound funny, I perceived this assignment as myself arguing with someone, trying to get my points across. Because of this, I had to picture who I was arguing against or trying to make a point to. For my specific essay, I visualized two kinds of people. Since I knew I wanted to address the effect of a Latina being sexualized in media, I figured the reader needed to be exposed to media in order to understand the problem. This audience in particular was around my age group as most teens are heavily involved with social media. The next group of people were in the opposite
“The Myth of the Latin Women” was writing by Judith Ortiz Cofer, a women born in Puerto Rico. Ortiz is a person who seems really Passionate about this specific subject. “The Myth of the Latin Women” points out the many stereotypes Latin women go through in their day to day lives. The things that upsets Ortiz is that there are so many people who are not a Latin background that don’t realize the importance of this issue. The main purpose of “The Myth of the Latin Women” is to get people to understand that their words will hurt someone and Ortiz convey this throughout the essay with the use of logos, ethos and pathos.
Researchers have discovered that “ongoing exposure to certain ideas can shape and distort our perceptions on reality.” (Mintz 2007) Because young girls are subjected to a constant display of beautiful people in the media, they have developed a negative body image of themselves. Those who have a negative body image perceive their body as being unattractive or even hideous compared to others, while those with a positive body image will see themselves as attractive, or will at least accept themselves and be comfortable in their own skin. During adolescence, negative body image is especially harmful because of the quick changes both physically and mentally occurring during puberty. Also, young girls are becoming more and more exposed to the media and the media keeps getting more and more provocative. Young girls are looking to women with unrealistic body shapes as role models. It’s hard to find, in today’s media, a “normal” looking
In “The Myth of the Latin Woman: I Just Met a Girl Named Maria” Cofer shows the reader that Latin women are misrepresented in society and in the media, using the rhetorical appeals ethos, logos and pathos as well as allusions to popular culture and personal experience.
In the more traditional regions of Latin America, the ideal behavior of women and men is usually more dissimilar than it is in most of North America and even Northern Europe. Latin American men are expected to be macho's they should be overtly masculine, confident, strong, always in control of their emotions, and sexually demanding. Women are expected to be emotional, nurturing, faithful, and passive in response to the demands of their husbands. In other words, men and women should have polar opposite but complementary personalities and roles in life. There is no room in this ideal Latin American perception for passive men and aggressive women. In reality, however, few people actually fit the ideal of extreme masculinity or femininity
Teenage girls are at an impressionable time in their lives. Mass Media is a key idea in one of the factors of socialization that become important to teenagers. Teenagers look to the media for a sense of entertainment. Whether it is movies, magazines, or even some aspects of social media, teenagers get a lot of influence from the media’s message. The problem with this is the media has a specific way of doing things and can be negative to a susceptible teenage girl. Media’s way of portraying a woman can be skewed and unrealistic way from what reality is. Teenage girls then have a desire for this look or way. In this essay the three ways I will describe as to why the media can negatively affect a teenage girls body image is by showing