The Mall Of America By David Guterson Essay

The retail area observed for this assignment was situated in Erin Mills Town Centre, level two; between Hudson’s Bay and Dynamite, and between Kernels and Sears. By looking at the retail map above, it can be seen that this area of the mall offers a variety of products and services to consumers. The retail area was primarily dominated by retail chains with the exception of two department stores which were Hudson’s Bay and Sears. The stores themselves were sized reasonably and all of them were one-storey each. However, by looking at the retail map, it can be seen that some stores occupy more area in the mall than others. The retail area that was examined also has two escalators that are close to the department stores. In regards to store type and mix, the retail area was heavily dominated by aspects of fashion

Kirn describes the shopping mall as an alternative to home because although it's a big building full of many different varieties of stores from fashion clothes to the home necessity to luxury. But it is a place where people use the shopping mall as a place to hang out with friends beside the home. It is also and a place to relieve stress and to relax. In further more the shopping mall is a place where you can be lost in times. Instead of going to the mall to socialize with friends and go window shopping and hang out.

Ever wonder why the windows of stores are captivating that give you that desire to purchase their item? According to Malcolm Gladwell’s “The Science of Shopping,” individual named Paco Underhill studies the behavior of millions of American shoppers by looking at statistics and recorded footages inside the stores. Consumer researcher Paco helps increase the income of the retailers by providing a false sense of public space inside a shopping area by tracing the behavior of shoppers through the lens.

From the moment one enters the mall doors it becomes a mission. A mission to spend money in a selfish manner in attempt to feel better about oneself. In a crowd full of people all with the same intention, many malls have conquered our mindsets into believing we’re a community by coming together with no purpose. The mall is in fact a beast with attracting qualities. From the Stores, and food to the shiny floors and fancy designs.

According to the textbook, the retail life cycle consists of the introduction, growth, maturity, and decline. (Perreault, Jr., Cannon, & McCarthy, 2011) To keep a local suburban regional shopping mall from reaching its decline, one must spend time and money during the maturity phase to keep with today’s trends.

He explains how the mall obtains many of the visitors attention very quickly, which results in them remaining inside the mall for a much longer time than they planned to (Guterson 87). Guterson calls the mall “menacing” until he understands that it is only just a normal mall, the only difference from a smaller sized mall is that it has a lot extra to offer everyone. (Guterson

I noticed the fluorescent green of the leaves of 16th street mall turned to a vomit yellow as my friends and I shopped. Malls have never really been my place to hangout the the obligation that I usually have to speak to people I don’t know very well. Nevertheless, my friends dragged me along for an adventure into the depths of sales at Kohl 's and Macy 's (because who would want to miss out on that, right?). As we sat at the drinking hole known as “the food court”, I saw something I will never

In this essay I will talk about the most enjoyable place I have ever visited. This place is known as the Mall of America. My family also travels a lot, so there were quite a few places for me to choose from. I have been to a lot of places like Mount. Rushmore, Crazy Horse, and about 14 of the 50 states. One place I wish I could have gone to was Disneyland since it appears like an incredible place, but I wasn't born when my family journeyed there.

Today, there is a noticeable face lift on the outside of the mall, but the inside has changed as well. There is a Hispanic flavor to the shopping facility that can be both seen and felt. A few of the stores have Hispanics products like a candy store with Mexican sweets.

During this second observation at Coastal Grand Mall in Myrtle Beach, South Carolina, I learned many things. I went to this location on a Saturday night, where it was full of young people. The weather outside was warm, but rainy, so I believe this caused even more people to look for indoor fun, so the mall was packed on this Saturday night.

The mall in this book is much larger than the mall in my town. “From there it was a quick jog around the central fountain to the elevators up to the third floor, which contains a multiplex theater, giant bookstore, bowling alley, ice-skating rink, and sit-down

In Anne Norton’s, "The Signs of Shopping", Anne Norton, a Political Science Professor at the University of Pennsylvania determines the ways in which malls, catalogs, and home shopping networks create our sense of “identity”. In the first part of her essay, “Shopping at the mall”, Anne analyzes the ways in which malls and catalogs “tell you who you are by selling you what they want.” Anne first states what she believes the mall was created to be; she believes it was created to be an impulsive gathering place and place of centralized public activity. Anne then goes on to state how she believes the mall has come to exploit the lifestyles and identities of people, especially those of young women. Anne makes the claim that the mall appears to be

Just like before, malls are and will continue to be an entertaining shopping experience. As entertainment changes - so do the entertainment requirements in a mall or outdoor shopping area. Adding more and better forms of entertainment and updating them regularly can keep the shopping experience relevant, and keep shoppers coming back to see what’s new.

Pointing and sprinting from store to store, bags in hand and wallet held tight. The sounds of screaming, laughing, and talking fill the space. Cash registers beaming and cards being swiped. There’s just no other place like this; a shopping mall. Today, buying clothes or items of interest is highly popular. All of one’s favorite stores feet away from each other, this ritual is composed of elements that might not seem very evident without looking close enough. At the International Plaza in beautiful Tampa Florida, I conducted observations and my own experiences as well to analysis this ritual as a cultural phenomenon. Through this research, we can understand the true meaning of a shopping mall.

The malls were created not just to be able to sell merchandise but also to be able to help the social and civic life of the cities and suburb. There were places that were opened during this time, in the book “Civitas By Design” by Howard Gillette mentions, “Upper Darby Center in Philadelphia, Highland Park in Dallas, and River Oaks Center in Houston” (pg. 77) were great ideas for all of these cities and suburbs. The main purpose was to make it easier for all residents to get their needs, be influential and ambitious. It was influential and ambitious because it would create the idea of building