Texting and driving is more dangerous than it seems, taking your eyes off the road for even a few seconds anything can happen. Many innocent lives have been taken by distracted driving. The Public Service Announcement “Don’t text and drive”, displays a teenage girl driving in the car with some friends. The girl then receives a text from her mother that reads “You know when you’ll be back tonight?” As the girl proceeds to text back she doesn’t realize she begins drifting into the oncoming traffic lane, where a young lady is driving with her two children. Before the two cars collide, time stops and the drivers get out to conversate. Once they get back in time begins to move again and the cars wreck. In the PSA “Don’t text and drive” Produced by TranterGrey Media, pathos stood out over ethos and logos. Pathos is used more effectively element in this video.
First the PSA illustrates pathos more than ethos or logos, because before the cars collided time froze and both drivers get out and discuss what is about to happen. During this conversation, the older woman asks the teenage girl did she know that she is in her lane and if she is texting. The teenage girl responds “I was just checking in with my mom. I was telling her, I thought I would be home by six”. The older woman then states “It’s okay there’s enough time, just pay attention.” The girl quotes “I’m not even halfway through the text, there is no way! I’m not going to look up”. The older woman cries “my babies are in the
The escalation of technology has distracted drivers from the roadway causing accidents that could have been avoided if the lives of others were put above technology. It is so important that young drivers recognize the consequences of texting while driving for it affects everyone, the driver, the victim, and the victim’s family. In The X Man , Xzavier is young boy who was taken by a vehicle as he was crossing the street with his sister, Aurie. Aurie and Xzavier’s mother, Valetta, tell of the driver was speeding in a school zone and ran a four-way stop sign at the moment. They were very upset to see that she had not stop, had not Xzavier and Aurie because she was texting and driving. Before the incident, Xzavier was a very active child who loved to play sports. He is
So many other advertisements relied on the statistics of accidents occurring from texting while driving that it was viewed as a sort of failed tactic. It does utilize, however, logical reactions from the characters witnessing the car crash. This realistic situation is logical to viewers everywhere. In four short minutes, the video creates an emotional attachment to each of the characters. There are people of color, men, women, children—someone for everyone to relate to. For example, the man driving his truck sounds hopeful about the future while speaking with his wife. When these characters are suddenly thrown into this violent situation, many viewers may feel upset. AT&T is a well-respected cell phone company who could easily encourage as much cell phone usage as possible in order to gain more money from activities such as data usage, but instead promoting safety. This proves gives the author credibility by showing the audience that even such a large company truly cares about the well-being of the general public. The fact that they are working so hard to discourage texting while driving speaks volumes about the company’s
In 2016, Subaru rolled out an “I’m Sorry” commercials which aims towards the safety and reliability of their vehicles. This paper will cover how recents teen driving statistics might have caused Subaru to roll out this commercial. Subaru’s “I’m Sorry” commercial, shows teens calling their parents after they get in car accidents. The teens phone their fictional parents using a consistent message that they are “sorry.” The parents respond saying it’s okay, your safety is all that matters. Subaru’s clear intent in these commercials is to reach out to worried parents. This paper examines the ethos, logos, and pathos of this commercial. This paper will also explain how teen driving statistics have had an impact on both parents and car companies.
The speaker had a central idea of texting while driving. I can already tell that his informative speech involves texting and driving, for the video begins with a police siren. This symbolism proves that there is a level of importance in this problematic matter of texting while driving. Another key element that I identify is his visual aid. His visual aid includes a whiteboard that says, “Do Not Text & Drive. Causes Accidents & Collision. Causes Loss of Life! Results in Tickets $.” (Cortes, 2013). This sends a powerful message on the negative impact of texting while driving. By doing this, he is able to catch the attention of his audience; his message can relate to other people that have been victims of texting while driving.
Texting and driving is one of the most debated topics in society. Whether it affects all people or whether or not you’re just good at multi tasking. Yet, all people would come to the agreement that it is one the most dangerous activities to participate in and ends millions of lives yearly. "Drivers and Legislators Dismiss Cellphone Risks” published in New York Times by Matt Richtel and "LOL? Texting While Driving Is No Laughing Matter: Proposing a Coordinated Response to Curb this Dangerous Activity" by Alexis M. Farris are two articles that present variations of ethos, pathos, and logos and make identical arguments claiming that texting and driving is not only dangerous but is shaping the way Americans live. Both articles illustrate
In the first article “Parents Share Son’s Fatal Text Message to Warn Against Texting & Driving”, the author writes about a young man, Alexander Heit, who was sending a text while he was driving which caused his death. The author uses various persuasive techniques to get the point across to readers that texting and driving can be a lethal combination. One persuasive technique that the author uses is logos. He explains that “Heit appeared to have his head down when he began drifting into the oncoming lane. . .Heit looked up and jerked the steering wheel.” This logical reasoning supports the idea that Heit was not paying attention to his driving,but when he realized that he did not have control of the car he made a sudden attempt to correct his position but it was too late. Another persuasive technique that the author uses is pathos. He uses a quote by Heit’s mother that states, “In a split second you could ruin your future,injure or kill others, and tear a hole in the
Simply putting down your phone and paying attention to the road is a decision that not only could save the life of a driver but could save a whole family and community a whole lot of hurt. At any given time during the day approximately 800,000 people across the United States are on their phone while driving, which explains why texting is the number one distraction for teens across the country (Don’t Text and Drive-Volunteer Society of America). However, we can change this. Educating teens about the true risks of texting and driving just might save a life. Any text can
Many teens, so-called “younger generation”, seem too connected to their phones and have begun to text and drive. According to Sherry Turkle, “Roman, eighteen, admits that he texts while driving and he is not going to stop. ‘I know I should, but it is not going to happen. If I get a Facebook message or something posted on my wall, I have to see it. I have to” (Turkle 429). Even though teens know that they are doing something wrong, they still do it because they think nothing will happen. Just because we have not experienced accidents, does not mean it will not happen. Just think of all the people who have said the same thing. They think accidents are a world away from their own reality. No one seems to think about what can happen to other people as well as themselves. Everyone should think of others because just a little glance on your
Call to action: I ask everyone to please take a stand today, that you won’t text while you’re driving, and will do everything you can to stop the similar accidents that killed Ruby and permanently disabling ones like Blake. With one pledge at a time, drivers from all over can make the roads safer again.
The creators of this commercial grasp the hearts and minds of their audience by first bringing out a situation and people who can relate to the common driver, then second exposing them to the extreme consequences of texting and driving, while also setting the mood with appropriate music. By appealing to the emotions of the audience so strategically, the producers carry out an attempt to impact the actions of any drivers who may view their video and change how they view distracted driving in their personal
In the article, “Dead Girl’s Parents Warn Students to Buckle Up and Stop Texting,” shows that texting while driving is hazardous and very real when Alex Brown, age 17, died due to result of texting while driving while not wearing a seatbelt. The parents of Alex Brown, Johhny Mac and Jeanne Brown, appeared in front of an audience of hundreds of Clyde middle and high school students, to educate young people about Alex’s accident and how easily it could have been prevented. Texting while driving impacts the lives of those around you. A single distraction while driving, as small and simple it may seem such as texting, can lead to the death of loved ones.
Shot to aim directly at people who tend to disregard warnings and are most like to be distracted drivers, texting and driving PSA’s bring awareness and self consciousness to the general public as they display from moderate to severe graphic scenes on what happens when you take your eyes off of the wheel. A distracted driving PSA ad is not only one of the best ways to alert people of the consequences of unfocused driving, but it can also reduce the number of distracted driving incidents, thus keeping families not only careful and alert, but alive and safe.
Transition: I am going to start by present three videos for you to view that can better illustrate the horror of texting while driving. The videos are very graphic but they need to be seen in order to better understand the dangers of text. I have two daughters of driving age and I’ve shown them all three videos so they can understand that driving while texting will kill.
Texting and driving are activities that separately are indispensable in everyday life, but together represent one of the greatest dangers society faces on a daily basis, from the moment the car starts and transits to the desired destination. It is so easy to look at the phone while driving! Everyone justifies themselves, “it’s just a second”, but everyone also knows, that only takes a second to have a fatal accident. This is why there is the need to raise public awareness and campaigning as in the Public Service Announcement, “Don’t text and drive”, produced and air on TV by News Channel 6 ABC, where the Pathos appeal in the most powerful rhetorical device used in the PSA and Logos and Ethos are also visible, but they are inferred rather than directly enlisted.
The Ecovia ad ‘Stop the Violence’ from December 2012 shows an image of a woman with a car painted on her cheek; the background is black and gray. To the right of the woman appears to be a man's forearm with a blue car painted on the male’s fist. The image shows the man hitting the woman’s chin. As the male fist is hitting the woman, the image of the red car on the woman’s face and the image of the blue car on the male’s fist illustrates a head-on collision of the two painted vehicles. The woman’s hair is blown back from what appears to be the force of the punch from the male's’ fist. Below this picture is the words, “Stop the Violence, Drive Safe”, and an Ecovia logo in the lower right-hand corner of the ad.This advertisement uses logos, ethos, and pathos to inform viewers of the importance of driving safely and possibly make them aware of the issue.